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The Joseph Plan addresses a person's physical needs by offering a selection of healthy foods at wholesale prices.

The mission of the Joseph Plan is to address a person's physical needs by offering healthy, nutritious foods that are free of the harmful ingredients that are found in many processed foods.

A special emphasis will be placed on the growing number of soy based products that are available in the marketplace. The value of soy products is increasingly being recognized by the medical community and is viewed as a healthier alternative to the fat-laden and potentially harmful meat and dairy products. It is the intent of the Joseph Plan to also make available organically grown fruits and vegetables that are free of pesticides and toxins.

Nia has partnered with Foods 4U, a food co-op, to provide its members with healthy foods at reasonable prices.